NIAGARA FALLS — Following a successful showing in Buffalo on Wednesday, AT&T’s “It Can Wait” 3D virtual reality simulator will make an appearance today in Niagara Falls State Park.

A collaboration between AT&T, New York State Parks, local law enforcement and state Sen. Rob Ortt is bringing the machine to the the Falls from 12:30 – 6:30 p.m. to give tourists and locals alike an opportunity to experience firsthand how dangerous it is to take their eyes off the road and glance at a phone even for just two seconds.

Partnering law enforcement agencies will also be providing literature on the dangers of distracted driving and discuss the laws that pertain to the dangerous behavior throughout the day.

People can also use Google Cardboard and their own smartphone to experience the simulation at home. To learn more, visit ItCanWait.com/VR.

The nationwide 3D virtual reality simulator tour focuses on the dangers of smartphone distractions while driving. The unique virtual reality simulator experience is part of the AT&T “It Can Wait” campaign, which urges drivers to keep their eyes on the road, not on their phones. The campaign began with a focus on not texting and driving. It has now expanded to the broader dangers of smartphone use behind the wheel.



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